Marketing Insights

If you’re an Austin local, you’re probably not a stranger to South by Southwest. It’s the annual event that combines film, media, music...

Success can mean different things to different companies. To some, it could mean meeting their sales goals every month. To others, it...

One of our favorite things about Bare Bones Marketing is that we get to work with awesome female entrepreneurs and clients. We've had so...

While Instagram is a great social media platform to share personal content, it’s also a great platform to publish marketing campaigns....

What is it? Since the beginning of advertising, many businesses have used famous celebrities for their advertisements and testimonials....

Work can be challenging, but if you’re in a constant state of stress throughout your day, you might want to take a step back to de-stress...

Why Repurpose? There’s a reason why your most popular blog posts or videos are doing so well; they cover topics that resonate with your...

Mobile apps are a great way to strategize business goals, communicate with your team and create some fresh content. But finding the right...

Many small businesses often don't think about marketing practices during the early stages of their creation. However, investing in...

Marketing during the holidays is a great way to spread some cheer while bringing attention to your brand. However, companies can...

Instagram Stories IG Stories has been around for a while, but the platform’s evolving features is what makes it very appealing to users....

As Halloween creeps up around the corner, it’s the perfect time to get your creative juices flowing and build a campaign around the...

100 years ago, mass communication across countries seemed impossible. With the digital boom in the 90's, we’ve been able to talk to...

Last week, we provided some KPI measurements to track your blog with. This week, we wanted to finish that list so you can be on your way...

As the world turns to digital, it has become essential for a company to have an online blog. It can be a game-changing strategy and can...

Every few years, a new technology emerges that extends the capabilities of marketing. In 1993, it was the world wide web. Before,...

Social media never sleeps, so it can be a hassle staying up to date 24/7 on marketing opportunities on your desktop or laptop. Luckily,...

Excellent content is one of the key elements of successful branding. There is an abundance of information - just look at all the online...

Austin, Texas is a spot that attracts tons of tourists for a wide variety of reasons. Being the capitol of Texas, the live music capitol...

By now, everyone has heard or seen the International House of Pancakes (IHOP)s newest marketing campaign. But the question has to be...